Mar 27, 2018
Gender is something that defines us from the very second we are conceived. The doctors declare us a boy or a girl once we enter this world and for most people it remains that way from birth to death. It also creates a lifetime of complexity, in how we are spoken to, what perceived societal value we have, how much money we are likely to earn and even whether we can get an education.
This podcast explores ‘The politics of Gender’ and my guest is a woman called Bec Brideson, who for over two decades has been a pioneer and innovator in the ‘marketing-to-women’ space. She helps other business owners and executives get a piece of the $28 trillion global, female consumer market. Having spoken at numerous conferences throughout the world, Bec’s raison d’être is to improve the way modern business connects with the disruptive force of the female dollar.
In this podcast you will hear:
If you want to reach Bec go to:
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Amplify your ideas and get a bit political with me! To be a future podcast guest or connect with me, I can be found at: Amber@bespokecomms.com.au
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